Uniqlo
It was fast and furious, Tokyo style. JWT, NYC and JWT TOKYO together in one pitch. My partner and I (Jesse Packer!) dug deep: social, film, manifestos, OOH, even a Stretch Jean Test Drive, (picture in-store Dance Dance Revolution with jeans on). But THESE are my babies.
BRAND FILM
We kicked off the campaign with a brand film to a track that will be in your head FOREVER. Sorry!
OOH • IN-STORE
